Moses Znaimer’s New Mission

With the Zoomer brand, TV revolutionary Moses Znaimer is making his most innovative play yet — so innovative, in fact, that the flock is having trouble catching on By David Hayes, Report on Business Magazine, September, 2009 The voice behind the curtain has a question. He’s anxious to hear what the speaker at the podium, […]

So Immature

Boomers, forever young and free-spending, dominate at the cash registers. Yet marketers are only concerned with reaching a few broke kids. What gives, man? By David Hayes, Report on Business Magazine, June 2004 A few weeks ago, I was flipping through 50Plus magazine and realized, to my horror, that I was interested in some of […]